Most portfolio companies don't fail because of product - they fail because they never crack distribution. We work with VC and investment firms to solve that at scale.
Trusted by teams at Experian, Cisco, IG Group, Infobip and more
Most portfolio companies don't fail because of product - they fail because they never crack distribution. Founders are stretched thin, marketing hires are expensive and slow, and ad-hoc advice only goes so far.
We work with VC and investment firms to solve that at scale: building content systems that help your portfolio companies generate attention, credibility, and pipeline - without adding headcount or burning through budget.
We plan and produce high-quality, multi-channel content directly with your portfolio. Podcasts, video series, founder-led content - repurposed across LinkedIn, YouTube, newsletters, and more. Built for consistency, not one-off campaigns.
We source high-quality guests who do more than fill a slot. Industry leaders, target customers, strategic partners and buyers. Every piece of content doubles as a networking and business development opportunity.
We go beyond surface-level personas. We identify what your portfolio's buyers actually care about, map content to real buying triggers, and analyse what drives attention, engagement, and conversion in each market.
Instead of ad-hoc support, you offer a structured, proven approach across the portfolio. A repeatable content framework that compounds over time and actually drives demand.
Stronger distribution means faster traction, better fundraising narratives, and improved outcomes across your portfolio.
Founders don't just want advice - they want execution. This gives you a clear, repeatable value-add that sets your fund apart.
Consistent, high-quality content elevates both your firm and your founders in the market. You stand out by offering real GTM infrastructure.
and how we support it
faster time to pipeline for portfolio companies with structured content
Earworm client data
reduction in founder time spent on content when we handle strategy, production, and distribution
Earworm client data
strategic introductions generated through content-led conversations across portfolios
Earworm client data
"Do you work at fund level or with individual companies?"
Both. We can partner at fund level or with selected portfolio companies. We build repeatable content frameworks across multiple businesses and operate as an extension of your platform or value creation team.
"How quickly can portfolio companies see results?"
We help companies build visibility quickly without waiting months for results. Most portfolio companies see inbound interest within the first 6-8 weeks of structured content production.
"What makes this different from hiring a marketing agency?"
We focus on measurable outcomes: pipeline, inbound interest, and brand authority. We reduce the burden on founders by handling strategy, production, and distribution - not just creating content for content's sake.
If you're thinking about using video podcasting to build authority, reach the right audience, and create consistent high-quality content, this is where we start.
We work closely with a small number of teams to plan and execute podcast strategies that actually deliver.
Use the calendar below to request a conversation — if it looks like a fit, we'll be in touch.
30-minute discovery call
Focused, practical, and tailored to your goals